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Author: Sakshi

The Anatomy of a Perfect Brief
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The Anatomy of a Perfect Brief

In my five years in the content industry, I’ve seen it all: the one-liner briefs (‘Write something about cloud security’), the 12-page manifestos that make

How We Do Blog Post Briefs at 31Cookies
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How We Do Blog Post Briefs at 31Cookies

Getting a client brief is like receiving one of those IKEA furniture instructions. Sure, the basic outline is there—but we both know there’s room to